FTCC MKT223 Chapter 7 Discussion Latest 2020 September

FTCC MKT223 Chapter 7 Discussion Latest 2020 September.

FTCC MKT223 Chapter 7 Discussion Latest 2020 September

MKT223 Customer ServiceChapter 7 Discussion 

INTRODUCTION

Quality levels and features between competing brands and organizations are often comparable.  The thing that separates competitors is their level of service. Handling Service Breakdown at AAA Landscaping Face to Face p. 286.

THE PROMPT

Critical Thinking Questions:

1. Based on information in this chapter, how have you done on providing services to Stu?  Explain.

2. What were Stu’s needs in this case?

3. Could you have done anything differently?

4. Are you sure that Stu will give a good recommendation to neighbors or friends in the future?  Why or why not?

SPECIFICATIONS

Post your opening response to the question early in the assignment period so that others have time to respond to you.

For a top score, post a thoughtful response to at least two classmates’ descriptions of their experiences. Use the above questions as a guide, and add other questions or comments as appropriate.

For more information about how to participate effectively in a discussion forum, please view the directions in the “How this Course Works” folder in “Course Information.”

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FTCC MKT223 Chapter 7 Discussion Latest 2020 September

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